BA&N and SEC Newgate sign strategic partnership agreement

BA&N Communications Consultancy and SEC Newgate today announced the signing of a strategic partnership agreement, through which BA&N will now join SEC Newgate's international footprint as an official Affiliate.

This agreement will enable BA&N not only to expand its geographic coverage in providing communication and public affairs services to its clients but also to benefit from the knowledge, technology and international best practices that SEC Newgate stands for.

With this agreement, SEC Newgate establishes a strong presence in the Portuguese market, with the ability to operate effectively in Portuguese-speaking African markets, further consolidating its presence in Europe, starting from Spain alongside its operations across other continents including Latin America and Brazil in particular.

This partnership clearly strengthens the ability of both companies to create and deliver value to their clients in the fields of communication and public affairs, grounded in extensive research and insights. Using data science tools, they will provide clients with the best solutions for their challenges.

Fiorenzo Tagliabue, CEO of SEC Newgate Group (photo), stated: "This affiliation add additional strength to our European footprint, one of the largest among global advisors will allow BA&N and ourselves to deliver better service to clients locally and globally. BA&N is fully aligned with SEC Newgate’s positioning, offering a differentiated service and maintaining a constant focus on delivering the best outcomes for clients. For us, having a presence in Lisbon is very important, particularly as a hub for the Portuguese-speaking world."

Armandino Geraldes, CEO of BA&N, commented: "This agreement is highly significant for BA&N because it will generate opportunities for the company and its clients. BA&N will thus strengthen its ability to provide communication and public affairs services to clients in the most important regions of the world. We are very pleased to join the SEC Newgate team and are fully aligned with its values and purpose."

SEC Newgate ranks among the top 5 largest European companies in the sector and is the 20th largest globally, according to the PRovoke Ranking 2024. It is also one of the fastest-growing firms in the industry. In the first half of this year, the company reported consolidated revenues of $103.6 million, a 13% increase compared to the same period last year.

In 2024, the company was awarded the PRovoke SABRE Award for Best Public Affairs Company in Europe, the Middle East, and Africa, following its 2023 recognition by PRovoke as the Best Global Public Affairs and Corporate Agency of the Year.

BA&N holds a leading position in communication consultancy in Portugal, particularly in corporate and financial communications. In recent years, it has expanded its presence into marketing communications, culture and entertainment, and lifestyle, advising dozens of prominent companies and brands in Portugal on a daily basis. This is alongside the significant work conducted by the BA&N Research Unit in generating knowledge and insights.